Category: immersion
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When Digital Tools Become Environments
Marshall McLuhan’s famous dictum “We shape our tools and thereafter our tools shape us” seems more relevant than ever in our age. This article explores how technologies evolve from tools into environments, shaping habits, attention, and expectations, and why this shift places new responsibilities on UX and UI designers. Design increasingly operates not at the…
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Vilém Flusser, Technical Images, and the Aesthetics of Coded Systems
Contemporary digital design increasingly operates through systems, interfaces, and algorithmic processes rather than fixed visual objects. Revisiting Vilém Flusser’s theory of technical images, this essay examines how contemporary practices by artists and studios such as Defasten, Refik Anadol, Ryoji Ikeda, and Casey Reas reveal a profound cultural shift: from images as representations to images as…
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From Perception to Prediction
Contemporary AI systems promise adaptability, prediction, and optimization. Yet many of the concepts behind today’s data-driven technologies already emerged in the cybernetic art and design experiments of the 1960s and 1970s. The crucial difference lies in their cultural function. While postwar artists and designers developed open systems to expand perception, contemporary AI increasingly transforms systems…
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Immersive Art Festival Paris
Digital design involves ‘digital sculpting’, a process of using computer-generated images to design living spaces and create interaction with the public. The projected images, combined with sound design. The festival will be held from October 18 to 24, 2019 at The Atelier des Lumières, a digital art centre where immersive exhibitions are dedicated to the…